Hi, I’m APRIL MORELLI
Virtual Assistant for Heart-Centred Businesses
I help coaches and entrepreneurs create more ease through aligned digital marketing and simplified business processes.
Are You Experiencing:
- A desire for more work-life balance?
- Aspirations to grow your business but not sure which systems to implement?
- A lack of time engaging in your Zone of Genius due to dealing with admin tasks?
- Annoyance with new tech?
You Desire To:
- Have more freedom to follow your vision and passion.
- Use your valuable time on your priority work and expanding your business.
- Attract more money by focusing on client work and income-producing activities
- Eliminate the frustration of creating graphics, forms, landing pages and the like.
Client Attraction
Don’t have the time to spend to attract your next client? Not sure how to set up your email newsletter or landing page?
I can help.
Tech and Systems Configuration
Have either no desire or the time to set up the systems that you know you need to grow your business?
I can help.
Let's Get You Organized
Do you find yourself overwhelmed with the idea of trying to organize everything, while still maintaining your high level of service with your client?
I can help.
Social Communications
Need an eye-catching graphic or someone to repurpose your content into captions for your posts? Hate developing a strategy and scheduling everything out?
I can help.
What Is A Virtual Assistant?
A Virtual Assistant is a self-employed freelancer who specializes in offering administrative, technical, or creative assistance remotely.
Who Is Virtual Assistance For?
You’re awesome – but you’re not a superhero. If you want to expand your business, it is helpful to let a VA handle your essential but non-priority work, and you can focus on what matters and stop the overwhelm.
What is The Process Like?
We first meet for a Needs Assessment call. Are we a good fit?
Then, depending on what services you require, we outline a game plan and I come up with a fee system or package.
When you decide to go ahead, we create a service agreement and plan a strategy session.
1. How do you handle passwords to access my accounts?
In most cases, the best approach is for clients to grant me admin or team access through the platform itself, which helps follow the platform’s policies and keeps your login details private. If that isn’t an option, I handle access on a case-by-case basis and use a secure password manager,
1Password, to store any shared credentials. You retain control of your accounts and can update or revoke access at any time. When our agreement ends, I remove any shared information and access provided to me.
2. Why do I need a Service Agreement?
As with any working relationship, it’s helpful to clearly outline roles, responsibilities, and expectations from the start to avoid misunderstandings. I provide a professional service, and a Service Agreement helps protect both you and me.
3. What are the benefits of outsourcing?
When you outsource your administrative support, it saves money for you. Since I am not an employee, you are not responsible for paying employee taxes, benefits, or insurance. As this is a remote service, you do not need to find office space or provide equipment.
4. But can't I just do it myself?
You might be able to, yes. But that doesn’t always mean it makes the most sense. Your energy is valuable and spending it on tasks that don’t light you up can take you away from your clients, your business, and the space you need for yourself, your family, and your friends.
5. I have a hard time letting go.
I understand. Your business is personal, and handing pieces of it over to someone else can feel like a big step. You want to know it will be handled with the same care and attention you would give it yourself. Only you know when you’re ready, but I care deeply about my clients and make sure anything I take on reflects your voice, your values, and your approval.
“…She understands her client, she takes the time with you to understand you and how you think and how you speak and becomes an amazing voice in your business to help you grow as well…”
Michelle Andrishak, CMC
Founder & CEO, WOW! Women In Business & Leadership Inc.
Certified Management Consultant & Certified Business Coach
(Click for full video review).
Working with April has been an absolute game changer for my business. She keeps
me organized, focused, and on track in a way that allows me to stay in my zone of
genius.
What makes her truly exceptional is her ability to not only bring my ideas to life, but
to help shape them from the start. She supports me in strategizing, brainstorming,
and refining my vision—then carries it through into execution.
From creating social media content that genuinely reflects my voice and brand, to
designing beautiful, aligned workbooks, to helping map out website and course
ideas—she just gets it.
Her creativity, especially with Canva, adds another layer of excellence. She has a
way of translating vision into something tangible, polished, and impactful.
What I value most is her integrity. I trust her deeply, and that level of trust is
something you can’t put a price on.
She’s not just support behind the scenes—she’s a key part of my business, and I’m
incredibly grateful to have her.”
Carman Murray, Healthy
Teachers, Healthy Classrooms